Little Thor
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This was the first of many collaborations for Rubber Republic and our head of film LJ Hopkinson. Rubber Republic were asked to make a shot-for-shot tribute of the VW ‘The Force’ spot. In the dark lords place was Little Thor. The viral was produced to increase interest in the first Thor film from Marvel / Universal. Littel Thor was very succesful, gaining 1.7 million views in its first week.