Audi – Office
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This photography and CGI integration makes for a wonderfully believable image of a car within a high rise office.
The office was shot conventionally at ‘Tower 42’ in the City of London. The main background was composed from one master frame which the man and chair were retouched. The car was constructed in CGI. When shooting the background plates, markers and measurements were taken to give accurate information for car positioning. The car was then rendered in many different passes and individually retouched together.
We then needed to place the car behind the glass and re-introduce all the natural reflections back over the top. The seams of the glass pains were brought back, reflections of the out of shot chairs, walls and the man reading his paper were all introduced to the room.